Posts Tagged ‘B2B’

Like I said, from best practice to business case and you’re in

Posted: 12th January 2012 by Kevin W. Grossman in Business Development, Business-to-Business (B2B), Customer Service, Economics, HR Supplier, HR Technology, Human Resources, Leadership, Marketing Communications, Product Development, Recruiting, Talent Acquisition, Talent Management
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If you don’t feel the pain, we can forget about the gain. Yours and mine. Most everyone in the B2B space knows that it stands for business-to-business. But for the past few weeks for me, over the holidays and through the New Year’s woods (to lots of new biz we go), I’ve come to repeating [...]

We Are The Cloud

Posted: 7th October 2011 by Kevin W. Grossman in Business-to-Business (B2B), Economics, Employment Brand, HR Supplier, HR Technology, Human Resources, Leadership, Marketing Communications, Mobile, Social Media
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“He’s a rebel and a runner, he’s a signal turning green. He’s a restless young romantic, wants to run the big machine.” – Neil Peart (Rush, New World Man, Signals)   Then he said he had a couple of vendor briefings that afternoon. Vendor briefings at HR Tech? I thought. “How does that play out?” [...]

When pictures and words aren’t enough, make more

Posted: 27th September 2011 by Kevin W. Grossman in Marketing Communications
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The black and white photos of professionals in thoughtful workplace poses were warm and inviting against their green backgrounds. Each piece of collateral stacked neatly next to one another along the far wall of the lobby highlighted everything from recruiting to learning to performance to compensation and more. I pictured their online resources that included [...]

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