Archive for the ‘Employment Brand’ Category

The quick and the slow of the multifaceted brand

Posted: 11th May 2012 by Kevin W. Grossman in Business-to-Business (B2B), Economics, Employment Brand, Marketing Communications, Recruiting, Talent Acquisition, Workplace Culture
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“Attract quickly, hire slowly.” That sentiment comes from Dave McClure, venture capitalist and founding partner at 500 Startups, an Internet start-up seed fund and incubator program in Mountain View, Calif. He was part of a panel discussion on recruiting at the War for Talent event this week, in San Francisco. For me, that phrase epitomizes how company brands [...]

It’s Summer Camp Time at SocialHRCamp

Posted: 25th April 2012 by Kevin W. Grossman in Business-to-Business (B2B), Employment Brand, Human Resources, Leadership, Recruiting, Social Media, Workplace Culture
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“We are the CIT’s so pity us, the kids are brats the food it hideous…” –Meatballs   Wow, it’s summer camp time already, but don’t pity us. It’s time to head to lovely Vancouver, British Columba, on May 16 for SocialHRCamp, where the kids aren’t brats and the food isn’t hideous. The kids are pretty cool [...]

What to do with Conspicuous Consummation

Posted: 13th April 2012 by Kevin W. Grossman in Career Management, Economics, Employment Brand, HR Technology, Human Resources, Marketing Communications, Recruiting, Social Media, Talent Acquisition, Talent Community
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You earn the networker and travel badges, post your professional accomplishments and awards, display your peer and previous employer recommendations, share your articles and posts written as well as your speaking engagements spoken at, highlight your education and certification acronyms, share your social influencer scores, and you even share your Twitter stream to those who [...]

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