It’s not like the polar ice caps of data have been sliding into the warming world around us of late; we’ve been accumulating this stuff for a long, long time. In recruiting, companies have been accumulating tons of applicant data, mostly in the form of the infamous resume, although more often these days it’s in [...]
Archive for February, 2012
Recruiting, marketing and sales as partners in retention
Posted: 9th February 2012 by Kevin W. Grossman in Customer Service, Human Resources, Leadership, Marketing Communications, Recruiting, Talent Acquisition, Workplace CultureTags: customer service, marketing, Recruiting, retention, sales
“Any change, even a change for the better, is always accompanied by drawbacks and discomforts.” — Arnold Bennett Not really what we want to hear when we don’t think anything’s broken. Take marketing for example. You’re in business selling magical whizzie-whigs and you need to generate visibility and leads in order to sell them. And [...]